Top Twitch Statistics You Must Know: Find Every Here!
American live streaming platform, Twitch is home to many. In 2018, Twitch had 27k+ partners and 150k Affiliates making money from their videos. The daily visitors of the platform increased and reached around 15 million, while it hosted around 124 million clips during the same period. Looking to know more interesting facts about the live streaming platform, then dive deep into top Twitch statistics right here.
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Launched in 2017, Twitch is headquartered in San Francisco’s Financial District. It has gained massive popularity among users quickly. Since its launch, it has attracted around 35 million unique visitors a month.
However, the platform is hoping to properly monetize the audience with the help of an in-house sales team. It has helped the company to go after big advertisers in their niche. Twitch has experienced drastic growth in the number of broadcasts and viewership as well; it has around 600,000 unique broadcasters per month.
The live streaming platform users spend around 1.5 hours viewing the video each day and have 4,000 members of the company’s partner program. Let’s dive deep into the topic and have a look over Twitch’s number of users, content uploaded, content viewed, and more right here.
Market Overview of Twitch
The live video streaming platform is one of the leading streaming services for gamers in the U.S. It hosts around 91% of streaming content. Twitch has made it easier for users to interact with others and make their own entertainment by themselves.
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Twitch has marked its place as the commanding lead among other platforms like Facebook and YouTube gaming live. It has more than 10.5 million unique channels, followed by YouTube Gaming Live and Facebook with 912880 and 267845 channels, respectively. 9 out of 10 companies, individuals, or groups who are producing live-streamed broadcasts are doing so through the live streaming platform.
Amazon acquired Twitch in 2014 for $970 million in cash. At the time, it had around 55 million monthly visitors and 15 billion in content. However, users spend almost 100 minutes a day on the streaming site.
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Twitch dominates live streaming with its second-biggest quarter to date. It leads over Facebook Gaming, Microsoft Mixer, and YouTube live. Viewers spend almost 284 million over YouTube Live, while Twitch has 2.7 billion hours watched. It grabbed huge viewership with only 5,000 channels.
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Many users use Twitch to share ratings & reviews, experiences, and more. Moreover, the music industry also uses live streaming sites, making it easier for musicians to go live and directly connect with the audience. Undoubtedly, Twitch has much to offer to companies, communities, and individuals as well.
Explore Twitch Statistics to Know Everything About the Live Streaming Platform
Twitch is always looking forward to making its users feel more comfortable and convenient for expressing themselves and entertaining one another. It is used for various purposes, including chatting; more than 24.4 billion messages were sent on the platform in 2020. The number is expected to increase to 32.6 billion in recent years.
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There are numerous free apps that help you make money, and Twitch is one of them. It makes it easier for individuals to earn more with the Twitch partner program. The service provides users with numerous services and features, including placement, paid subscription, and more. There are many more exciting Twitch statistics that you must know. Let’s explore a few to understand how the platform quickly grabbed success and popularity among users.
Numbers of Users Using the Live Streaming Platform?
Statista report shows that the Twitch viewing frequency in the USA is increasing steadily. It’s found that it will have 41.5 million Twitch users in 2020 in the U.S., the number is predicted to increase and reach around 51.6 million by 2024.
Statista report shows that the Twitch viewing frequency in the USA is increasing steadily. It’s found that it will have 41.5 million Twitch users in 2020 in the U.S., the number is predicted to increase and reach around 51.6 million by 2024.
It found that Ninja is the top-ranked streamer and has more than 16.94 million followers as of April 2021. The second most popular channel ranked by followers is Turner Tenney, with around 10.69 million followers.
The number of active streamers on the live streaming site increased by nine million in May. It shows around a 25% increase compared to the previous year.
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Facts About Content Uploaded and Viewed on Twitch
In 2020, over 13 million people decided to stream their content online for the first time. The popular live streaming platform has large content uploads which have been viewed in recent years.
Before the COVID spread, Twitch had around 1.25 million viewers, enjoying around 660 million streams in 2019; the number is predicted to increase in recent years. In 2020 users spend one trillion minutes watching Twitch streams; the number shows around 70% increase. The number is predicted to grow more as more people turn to live streaming platforms to enjoy their favorite content.
Twitch experiences more views during the weekend; it has over 2.9 million viewers on Saturdays, the number shows a steady increase in the past six months. The live streaming site attracts millions of users interested in watching their favorite game or other content. Statista report shows that the average number of viewers on Twitch is comparatively higher than YouTube gaming.
Twitch Revenue and Advertising Revenue Information to Look into!
In the second quarter of 2021, the live streaming company generated around 96.8 million U.S. dollars. The company generated high in-app purchase revenues worldwide.
More than 84% of individuals believe that showing support for creators is crucial as it helps in providing the best experience. However, 76% of them appreciate the brands when they help streamers achieve the needed success.
Twitch is responsible for more than 70% of the average minute audience in 2020. However, to hit the live streaming site, YouTube has also jumped to secure more viewership in the segment.
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To help small channels generate good revenue, Twitch launched an “affiliate program” in 2017. The program participants can enjoy a few advantages similar to Twitch partners. The company provides access to multi-priced subscription tires to the participants. Streamers can easily make profits and can make purchases from Twitch itself.
In 2019, the company announced that Affiliate would receive a share of ad revenue. Different types of ads help the platform to generate huge revenue. These types include:
- Cross screen video;
- Desktop video;
- Homepage carousel;
- Mobile video;
- Surestrems;
- Multiple Ads.
The list does not end here; there is more that helps the company and platform users to generate money. Twitch has undoubtedly taken the whole world by storm. With a significant user base, it provides opportunities and helps you get connected with a different audience quickly.
Key Twitch Statistics You Can’t Avoid!
As of June 2021, Twitch’s desktop traffic in the U.S. was estimated to reach around 22.67%, while it reached around 6.73% in Germany. The live streaming platform gained massive popularity among users during the lockdown in 2020.
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Twitch has entered into the race with social platforms and has around 2,005,056 viewers watching, while it has 95,625 channels broadcasting and 3,319 unique games live. In an effort to boost its viewership, Twitch is working and bringing something new for the viewers.
Half the number of users of live streaming sites belong to 18 to 34 years of age, while 15% range between 13 to 17 years old. More than 65% of Twitch users are males. It has grabbed significant weekly traffic; thus, more and more businesses are looking forward to being visible on the platform.
Twitch provides users with various broadcasts, games, and other content that have made their way onto the live streaming. Different types and content languages made it easier for Twitch to attract a more diverse audience.
Twitch currently ranks at 27th place. The ranking is predicted to jump higher in the upcoming years because the live streaming sector has been growing steadily in recent years.
As of May 2020, Twitch has more teens in the U.S. as active app users who belong to their twenties. It is found that more than 40% of users aged between 20 to 29 access the live streaming app through Android phones.
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Twitch enables gaming fans and other viewers to watch their favorite content and play various games of their choice. Twitch experiences an increase in viewership during weekends by almost 70% million hours.
Twitch experienced around 90% of gaming hours streamed on the platform; the top is Just Chatting with 229,922,873 viewer hours, followed by Grand Theft Auto V and League of Legends with 124,030,825 and 83,907,577 viewer hours, respectively.
Conclusion
Above listed Twitch statistics might surprise you, but many more represent the popularity of the live streaming app. Looking at Twitch’s increasing popularity and use, many companies are looking to advertise their business on this platform. Twitch struck gold by connecting gaming with live streaming. The highly engaged audience of Twitch is something responsible for the success and bright future of the company.
